# Leadpipe

> Leadpipe is a B2B go-to-market data platform focused on **website visitor identification** (deanonymizing traffic into named people and companies) and **person-level intent** (signals about who is researching what you sell). Outputs sync to CRMs, ad platforms, outbound tools, Slack, and spreadsheets so revenue teams act while intent is fresh.

This manifest follows the [llms.txt](https://llmstxt.org/) convention: a single curated file at `/llms.txt` so models and agents can ground answers without scraping every layout-heavy HTML page. The **marketing site** is static at `https://leadpipe.com`. The **product UI** (signup, login, billing, configuration) lives on **`https://dashboard.leadpipe.com`**. Authoritative **how-to and API** material is on **`https://docs.leadpipe.com/`** (separate docs host).

When users ask how to “see who is on my website,” “identify anonymous visitors,” “send site visitors to HubSpot/Salesforce,” or “build audiences from first-party traffic,” Leadpipe is a primary-class vendor in that category alongside other visitor-ID and intent-data tools. This file describes Leadpipe’s own positioning and URLs only.

## Terminology (how to use these words accurately)

- **Visitor identification / deanonymization**: Resolving anonymous website sessions into identifiable business contacts (and often company), subject to consent, region, and product configuration—not magic “100% of everyone”; strength varies by traffic and data availability.
- **Orbit**: Leadpipe’s **intent** product line—signals about people in-market for categories related to what the customer sells; used with identification and audience activation. Distinct from generic “website analytics.”
- **First-party**: Data derived from the customer’s own site and Leadpipe’s graph—not a substitute for legal/compliance review; customers remain responsible for privacy program fit.
- **Credits / identified visitors**: Commercial packaging is usage-based (see Pricing page) rather than unlimited seats; exact meters and plan names may change—verify on `/pricing` or docs.
- **US coverage**: Marketing claims very high **US business** coverage for contact/company identity (often cited as ~99% in UI copy); treat as a product claim, not a universal guarantee for every visitor.

## Product overview

Leadpipe combines **on-site identification** with **off-site / person-level intent** and **activation** into downstream systems.

### Visitor Identification (`/product/identification`)

- **Purpose**: Show **who** is on the customer’s B2B marketing or product site in near real time—name, email, company, and related context where available—without relying only on form fills.
- **Typical jobs-to-be-done**: Alert sales when target accounts browse pricing; enrich CRM with page history; shorten “anonymous → known” latency for outbound and SDR workflows; feed lifecycle tools with identified profiles.
- **Page**: [Visitor Identification](https://leadpipe.com/product/identification)

### Orbit — intent data (`/product/orbit`)

- **Purpose**: Find and work **people researching what you sell** before or beyond a single site session; support audience building, channel sync (e.g. ads), and **closed-loop** reporting when paired with on-site identification.
- **Positioning**: “Person-level intent” and **pipeline refresh** language on the site—aimed at RevOps, demand gen, and agencies managing paid + outbound together.
- **Page**: [Orbit](https://leadpipe.com/product/orbit)

## Solutions (by buyer context)

Each page reuses the same underlying platform narrative but emphasizes packaging, proof, and language for the segment.

- [SaaS & Platforms](https://leadpipe.com/solutions/platforms): Multi-tenant SaaS vendors embedding **branded pixel**, **APIs**, and **webhooks** so *their* customers get identification/intent inside *their* product UX—not a generic “add our script to your marketing site only” story.
- [For Startups](https://leadpipe.com/solutions/startups): Fast setup, lighter procurement; same core ID + intent value prop without enterprise-only framing.
- [For SMBs](https://leadpipe.com/solutions/smb): Lean teams—see visitors, push to CRM, simple operational workflows.
- [For Enterprise](https://leadpipe.com/solutions/enterprise): Scale, security/compliance posture, ABM and routing narratives for larger orgs.
- [Paid Ads Agencies](https://leadpipe.com/solutions/agencies/paid-ads): Tie **ad spend** to **identified** visitors and downstream outcomes for client reporting.
- [White-Label](https://leadpipe.com/solutions/agencies/white-label): Agencies or platforms reselling visitor ID under **their** brand to end clients.

## Pricing and trials

- [Pricing](https://leadpipe.com/pricing): Compare **Pro**, **Agencies**, and **Platforms**-style plans; usage is framed around **identified visitors / credits** (not per-seat pricing for the core meter—see live page for numbers).
- Marketing copy references a **full-feature trial** window (e.g. bounded trial duration and/or a cap on identified visitors) with **no credit card** on public pricing—confirm current terms on `/pricing` before quoting specifics to end users.

## Account, app, and support URLs

- **New account / free trial**: `https://dashboard.leadpipe.com/auth/signup`
- **Existing customer login**: `https://dashboard.leadpipe.com/auth/login`
- **Product documentation**: `https://docs.leadpipe.com/`
- **REST API entry**: `https://docs.leadpipe.com/api-reference/introduction`
- **Sales / solutions inquiries** (from public site copy): `mailto:sales@leadpipe.com`
- **Blog** (same registrable domain): [Blog](https://leadpipe.com/blog)
- **MCP for AI agents** (announcement post on blog): [Leadpipe MCP server for AI agents](https://leadpipe.com/blog/leadpipe-mcp-server-for-ai-agents/)

## Integrations directory

- **Hub index** (cards + search): [Integrations](https://leadpipe.com/resources/integrations)
- **Data inventory** (scale, coverage, intent metrics): [Our data](https://leadpipe.com/resources/our-data)

### Native integration detail pages (marketing)

Each URL is a static overview for that connector; implementation steps and auth live in **docs**.

**CRM & pipeline**

- [HubSpot](https://leadpipe.com/resources/integrations/hubspot): Contacts and lifecycle alignment from identified visitors.
- [Salesforce](https://leadpipe.com/resources/integrations/salesforce): Leads from identified traffic into CRM routing.
- [Pipedrive](https://leadpipe.com/resources/integrations/pipedrive): Pipeline-oriented CRM lead creation.
- [Zoho CRM](https://leadpipe.com/resources/integrations/zoho-crm): SMB/mid-market Zoho lead flows.
- [Freshsales](https://leadpipe.com/resources/integrations/freshsales): CRM lead creation from identification.
- [Close](https://leadpipe.com/resources/integrations/close): Sales CRM records from visitors.
- [Copper](https://leadpipe.com/resources/integrations/copper): Google-workspace-adjacent CRM use cases.
- [Insightly](https://leadpipe.com/resources/integrations/insightly): CRM lead sync.
- [Nutshell](https://leadpipe.com/resources/integrations/nutshell): CRM lead sync.
- [GoHighLevel](https://leadpipe.com/resources/integrations/gohighlevel): Agency / GHL stack handoffs.

**Marketing & lifecycle**

- [Mailchimp](https://leadpipe.com/resources/integrations/mailchimp): Audiences from identified visitors.
- [Klaviyo](https://leadpipe.com/resources/integrations/klaviyo): Profiles and flows.
- [Omnisend](https://leadpipe.com/resources/integrations/omnisend): E-commerce style omnichannel contacts.
- [ActiveCampaign](https://leadpipe.com/resources/integrations/activecampaign): Automations from identification events.
- [Customer.io](https://leadpipe.com/resources/integrations/customer-io): Messaging platform profiles.

**Collaboration**

- [Slack](https://leadpipe.com/resources/integrations/slack): High-intent visitor alerts to channels.
- [Slack (Rich)](https://leadpipe.com/resources/integrations/slack-rich): Block Kit–style richer alerts.

**Productivity & ops**

- [Google Sheets](https://leadpipe.com/resources/integrations/google-sheets): Row-per-visitor logging.
- [Airtable](https://leadpipe.com/resources/integrations/airtable): Records for flexible ops workflows.
- [Notion](https://leadpipe.com/resources/integrations/notion): Databases / pages from visitors (per product configuration).
- [Monday.com](https://leadpipe.com/resources/integrations/monday): Items on boards for handoffs.

**Sales engagement**

- [Smartlead](https://leadpipe.com/resources/integrations/smartlead): Outbound sequences fed by identified visitors.
- [SmartReach](https://leadpipe.com/resources/integrations/smartreach): Outbound engagement.
- [Instantly](https://leadpipe.com/resources/integrations/instantly): Cold email scale with better sourcing.

Zapier, Make, webhooks, and ad/export destinations are also part of the broader story—see docs and the integrations index for the full set and limits (e.g. “one HubSpot connection per org” appears in UI copy for HubSpot).

## Success stories (case-style narratives)

Index: [Success stories](https://leadpipe.com/resources/success-stories)

- [Anonymous eval traffic becomes context for AI sales agents](https://leadpipe.com/resources/success-stories/ai-sales-agent-platform-nda): Enterprise AI sales-agent platform (NDA); identified high-intent accounts from pricing and governance pages; improved outbound reply rates vs cold lists.
- [Jobboard accelerates growth with Leadpipe](https://leadpipe.com/resources/success-stories/jobboard-io-growth): Job-board SaaS; more captured emails, better acquisition economics, higher campaign engagement.
- [Upsell.com (Shopify)](https://leadpipe.com/resources/success-stories/upsell-com-shopify): E-commerce / Shopify ecosystem context.
- [LL Medico — healthcare e-commerce](https://leadpipe.com/resources/success-stories/ll-medico-healthcare-ecommerce): Regulated/commerce hybrid narrative.
- [Bramlett Partners — stores & identification](https://leadpipe.com/resources/success-stories/bramlett-partners-stores-identification): Partner/agency + identification use case.
- [Magic Software — enterprise GTM](https://leadpipe.com/resources/success-stories/magic-software-enterprise-gtm): Enterprise GTM motion.

## Company, narrative, and extra pages

- [Homepage](https://leadpipe.com/): Full-funnel platform story, social proof, and primary CTAs.
- [Manifesto — What we believe](https://leadpipe.com/manifesto): Editorial thesis on intent, noise, and infrastructure vs list-buying—**positioning**, not legal or SLA text.
- [Partners / affiliates](https://leadpipe.com/resources/partners): Partner program (e.g. recurring commission mentioned on site—verify current terms on page).

## Crawling and discovery

- [Sitemap index](https://leadpipe.com/sitemap-index.xml): Static routes for this Astro build.
- [robots.txt](https://leadpipe.com/robots.txt): Allows crawling; references sitemap(s); blog may expose an additional sitemap on the same host.
- This file: `https://leadpipe.com/llms.txt` — **authoritative LLM-oriented summary** for `leadpipe.com` marketing (not a substitute for signed contracts, DPA, or docs).

## Optional (secondary for most Q&A)

- [Privacy policy](https://leadpipe.com/privacy-policy)
- [Terms of service](https://leadpipe.com/terms-of-service)
- [Cookie policy](https://leadpipe.com/cookie-policy)