Strategy
Orbit Is Live: Person-Level Intent Audiences
Orbit by Leadpipe turns keyword-level research behavior into person-level audiences you can act on. Find in-market buyers by topic, filter by ICP, export daily.
Guides
Visitor ID + Slack: Real-Time Lead Alerts That Work
Set up real-time Slack alerts for identified website visitors. Get notified when target accounts hit your pricing page. Step-by-step guide.
Strategy
Midbound Is Replacing Cold Outreach - Here's the Data
Cold outreach response rates have collapsed to 1-3%. Midbound marketing - intent-driven outreach to known visitors - is what's replacing it.
Sales
The SDR Playbook for Working Identified Visitors
Step-by-step playbook for SDRs to convert identified website visitors into meetings. Templates, timing, prioritization, and real workflows.
Strategy
The Death of the Lead Form: What Comes Next
Lead forms convert 2-3% of B2B traffic. That number is dropping every year. Here's what's replacing them and why the shift is inevitable.
Guides
Waterfall Enrichment + Visitor Identity: Full Signal Stack
Single-provider enrichment covers 50-70%. Waterfall hits 85-95%. Add visitor ID as Layer 0 to go from anonymous traffic to fully enriched leads.
Guides
Visitor Identification Benchmarks: 12 Industries Compared
Match rates, conversion gaps, and visitor behavior benchmarks across 12 B2B industries. See how your sector compares for visitor identification.
Lead Generation
The Cost of Anonymous Website Traffic (2026)
97% of B2B website visitors leave anonymous. Calculate what that actually costs and how visitor identification changes the math.
Guides
The Visitor-to-Conversion Gap: A Data Study (2026)
We analyzed real B2B website traffic to measure the gap between anonymous visitors and conversions. Here's what the data reveals about pipeline leakage.
Guides
Intent Data vs Visitor Identification: The Difference
Intent data shows who's researching topics. Visitor identification shows who's on your site. Learn the difference, why you need both, and how to combine them.
Guides
What Is Identity Resolution? A Technical Primer
Identity resolution matches anonymous signals to known people. Learn how it works, deterministic vs probabilistic methods, and why it matters for B2B sales.
Guides
The AI SDR Data Stack: Visitor to Booked Meeting
The complete 6-layer data pipeline from anonymous website visitor to booked meeting. Tools, costs, and conversion rates at every stage.
Guides
How to Identify Website Visitors & Get Contact Info
Learn how to identify anonymous website visitors and get their contact details. Compare the best tools, setup steps, and turn unknown traffic into leads.
Guides
Personal-Level Intent Data: Beyond Account Signals
Traditional intent data tells you a company is interested. Personal-level intent tells you exactly who. Learn how B2B intent tracking is evolving.
Guides
Person-Level vs Company-Level Visitor Identification
Person-level vs company-level visitor identification: how identity graphs work, real match rates, and which approach fits your B2B team.
Guides
Visitor Identification for Sales Teams (2026)
How sales teams use visitor identification to build pipeline, book more meetings, and close deals. Tools, workflows, and ROI math included.
Tools
Best Contact Enrichment APIs in 2026 (Compared)
Compare 12 contact enrichment APIs for B2B teams: pricing, accuracy, coverage, and API quality. Plus visitor identification as enrichment.
Guides
Add Visitor ID to Your Clay Waterfall (2026 Guide)
Clay enriches contacts but can't identify anonymous visitors. Add Leadpipe to your Clay waterfall to turn website traffic into enriched, qualified leads.
Tools
Affordable Visitor Identification Software for SMBs
Find the most affordable visitor identification software for small businesses. Pricing compared with ROI analysis for SMB budgets.
Tools
7 Best Lead Forensics Alternatives in 2026
Compare the best Lead Forensics alternatives with person-level visitor ID, better pricing, and higher accuracy. Full comparison inside.
Tools
Leadpipe vs Competitors: Best Visitor ID for 2026
Honest comparison of Leadpipe vs RB2B, Warmly, Clearbit, 6sense & more. Match rates, pricing, and ROI data for B2B and SMB teams.
Tools
5 Best Retention.com Alternatives in 2026
Compare the best Retention.com alternatives for visitor identification. Options for B2B, B2C, and ecommerce with better pricing and match rates.
Tools
7 Best Snitcher Alternatives in 2026 (Ranked)
Looking for Snitcher alternatives? Compare 7 tools with person-level ID, higher match rates, and better data. Honest comparison inside.
Guides
Website Visitor Deanonymization: 2026 Guide
Learn how website visitor deanonymization works, top tools compared, and how to turn anonymous traffic into identified leads for B2B.
Tools
10 Best Website Visitor Identification Software
Tested & ranked: 10 best website visitor identification software for 2026. Compare match rates, pricing, and features head-to-head.
Guides
White-Label Visitor Identification for Agencies
White-label visitor ID guide for agencies. Add $44,760/year profit with Leadpipe's agency program - the only true white-label solution.
Tools
9 Best Clearbit Alternatives in 2026 (Ranked)
Compare the best Clearbit alternatives for 2026. Find tools that provide actual contact information, not just company names. Leadpipe, RB2B, Warmly, and more.
Tools
8 Best Leadfeeder Alternatives in 2026
Top Leadfeeder alternatives with contact-level visitor ID. Compare Leadpipe, RB2B, Warmly with features, pricing, and match rates.
Tools
7 Best RB2B Alternatives in 2026 (Ranked)
Compare the best RB2B alternatives for 2026. Higher match rates, better pricing. Leadpipe, Warmly, Clearbit & more ranked.
Tools
Visitor Identification Pricing: 2026 Comparison
Compare pricing for visitor identification tools including Leadpipe, RB2B, Warmly, Clearbit, 6sense, and ZoomInfo. Find the best value for your budget.
Tools
10 Best ZoomInfo Alternatives in 2026
Discover the best ZoomInfo alternatives for 2026. Compare pricing, features, and find more affordable options for visitor identification and contact data.
Lead Generation
15 Unconventional B2B Lead Gen Strategies (2026)
Unconventional B2B lead generation strategies for 2026. From visitor identification to video personalization--15 tactics that actually drive pipeline.
Tools
Top 5 B2B Website Visitor Identification Software in 2026
Compare the best B2B website visitor identification software for 2026. Leadpipe delivers 40%+ match rates vs competitors' 5-15%.
Strategy
Midbound Marketing: Between Inbound & Outbound
What is midbound marketing? The strategy combining inbound intent signals with outbound outreach for higher B2B conversion rates.
Lead Generation
4 Lead Generation Tactics for B2B Software Companies
Discover proven B2B lead generation strategies including visitor identification, content marketing, and outbound tactics.
Tools
RB2B Competitors & Alternatives: 2026 Comparison
Comprehensive guide to RB2B alternatives. Compare Leadpipe, Warmly, Leadfeeder, and more with features, pricing, and match rates.
Guides
How to Track Anonymous Website Visitors in 2026
Track and identify anonymous website visitors with top B2B tools. Step-by-step guide to visitor identification software setup.
Reviews
RB2B Review 2026: Features, Pricing & Verdict
Complete RB2B review covering features, dashboard, API, pricing, pros and cons. See how it compares to alternatives like Leadpipe.
Guides
How to Identify Anonymous Website Visitors (2026)
Learn how to identify anonymous website visitors with proven methods. Compare top tools, setup guides, and turn unknown traffic into leads.
Conversion
7 Ways to Convert Website Visitors into Qualified Leads
How to convert website visitors into leads: 7 proven strategies including visitor identification, CTAs, and retargeting.
Sales
Cold Email Challenges: 3 Steps to Better Client Acquisition
Cold email not working? 3 steps to better client acquisition using visitor identification and warm outreach. Boost response rates today.